Engineering.com’s September webinar series will focus on how to make the best strategic decisions during your digital transformation journey.

Digital transformation remains one of the hottest conversations in manufacturing in 2025. A few years ago, most companies approached digital transformation as a hardware issue. But those days are gone. Now the conversation is a strategic one, centered on data management and creating value from the data all the latest technology generates. The onrush of AI-based technologies only clouds the matter further.
This is why the editors at Engineering.com designed our Digital Transformation Week event—to help engineers unpack all the choices in front of them, and to help them do it at the speed and scale required to compete.
Join us for this series of lunch hour webinars to gain insights and ideas from people who have seen some best-in-class digital transformations take shape.
Registrations are open and spots are filling up fast. Here’s what we have planned for the week:
September 22: Building the Digital Thread Across the Product Lifecycle
12:00 PM Eastern Daylight Time
This webinar is the opening session for our inaugural Digital Transformation Week. We will address the real challenges of implementing digital transformation at any scale, focusing on when, why and how to leverage manufacturing data. We will discuss freeing data from its silos and using your bill of materials as a single source of truth. Finally, we will help you understand how data can fill in the gaps between design and manufacturing to create true end-to-end digital mastery.
September 23: Demystifying Digital Transformation: Scalable strategies for Small & Mid-Sized Manufacturers
12:00 PM Eastern Daylight Time
Whether your organization is just beginning its digital journey or seeking to expand successful initiatives across multiple departments, understanding the unique challenges and opportunities faced by smaller enterprises is crucial. Tailored strategies, realistic resource planning, and clear objectives empower SMBs to move beyond theory and pilot phases, transforming digital ambitions into scalable reality. By examining proven frameworks and real-world case studies, this session will demystify the process and equip you with actionable insights designed for organizations of every size and level of digital maturity.
September 24, 2025: Scaling AI in Engineering: A Practical Blueprint for Companies of Every Size
12:00 PM Eastern Daylight Time
You can’t talk about digital transformation without covering artificial intelligence. Across industries, engineering leaders are experimenting with AI pilots — but many remain uncertain about how to move from experiments to production-scale adoption. The challenge is not primarily about what algorithms or tools to select but about creating the right blueprint: where to start, how to integrate with existing workflows, and how to scale in a way that engineers trust and the business can see immediate value. We will explore how companies are combining foundation models, predictive physics AI, agentic workflow automation, and open infrastructure into a stepped roadmap that works whether you are a small team seeking efficiency gains or a global enterprise aiming to digitally transform at scale.
September 25: How to Manage Expectations for Digital Transformation
12:00 PM Eastern Daylight Time
The digital transformation trend is going strong and manufacturers of all sizes are exploring what could be potentially game-changing investments for their companies. With so much promise and so much hype, it’s hard to know what is truly possible. Special guest Brian Zakrajsek, Smart Manufacturing Leader at Deloitte Consulting LLP, will discuss what digital transformation really is and what it looks like on the ground floor of a manufacturer trying to find its way. He will chat about some common unrealistic expectations, what the realistic expectation might be for each, and how to get there.